red. is a Brooklyn-based design studio that specializes in the shaping of interior spaces for residential and commercial clients. Each project is unique with an eye on context, details, materials and behavior.

The firm was founded in 2010 by Rachel Newton who believes a thoughtfully designed space has the power to fully engage the mind, body and senses. This choreographed interplay is informed as much by her formal training at Pratt Institute’s School of Architecture as by her previous career dancing for Fort Worth-Dallas Ballet.

red. offers a turn-key service from conceptualization and design development to construction administration. The process is collaborative between client, designer and builder striving for smartly efficient and beautifully crafted design.

The outcome is a highly personalized space where the client lives, works and plays to their fullest.